#1: Choosing Flash flipbook creation software

This is absolutely the worst mistake you could make when it comes to creating flipbooks! Flash is an outdated but still often used (and sold) piece of technology. The key players in all things web (mostly Apple and Google) have ditched support for Flash in favour of HTML5 – and for good reason.

Flipbooks built in flash won’t work at all on the vast majority mobile devices. So stick to software packages that build HTML5 flipbooks or to the ones that are powered by jQuery and made beautiful by CSS3.

#2: Forgetting the rules of print publication

Flip books bridge the gap between digital content and the previous generation of print publications. Which means you need to know the rules of traditional media and apply them to the digital format. You’re not working with device screens as your canvas anymore, you’re simulating the page structure of a print magazine, newspaper or whatever medium you’re looking to recreate.

It could even be an entirely new format – don’t let the old rules hold you back, but use them as a guide. Employ the concepts of visual layout, typefaces and formatting that are proven to work. Your cover pages, use of ads between articles and content diversity all help create that sense of familiarity for users, making your publication feel like a real magazine in digital form.

#3: Not making the most of multimedia

Once you’ve got the traditional rules of print publication nailed, it’s time to give your flipbook that 21^st century kick (page flipping animation, youtube videos, soundcloud files, etc.). This is where flipping books come into their own, creating a digital form of print that supports every form of media your audience craves the most.

Bring pages to life with embedded videos, presentations, graphs and a wealth of visual cues to reinforce your content. Direct users where you need them to go with carefully placed links that keep them hooked into your content, moving closer towards your marketing objectives. Just be careful not to overdo it.

There’s a big difference between making the most of multimedia and overstepping the mark – one you don’t want to cross.

#4: Falling short on your calls to action

All the interactive magic that comes with the flipbook format goes to waste unless you turn it into valuable leads. Whether it’s subscribers, customers or social sharers – whatever action you need users to take – make your message clear with prominent calls to action.

The most obvious place for a call to action will be at the end of your flipbook. So ask yourself what action you want users to take once they’ve finished with your flipbook. Don’t fall into the trap of thinking calls to action only belong at the end, though – or thinking readers will always get that far. Be strategic with your call to action placement and inspire users to take that next vital step along your content strategy.

#5: Letting your file sizes get away with you

Flipbooks are an exciting form of content, for sure, but you need to keep calm when new technologies hit the scene. We touched on this with the multimedia point we ran through earlier: too much is almost always worse than not enough. And this couldn’t be more true when it comes to the file size of your flipbook.

Overload your flipbooks with too much content or forget to compress them and your load times will become unusable. People don’t wait for content to appear in front of them so keep an eye on those file sizes and find the right balance between visual content and speedy performance.

Summary

As a recap, take care that you follow these guidelines when creating your first flipbook:

1. Use an HTML5 or JQuery flipbook
2. Obey the rules of traditional print media
3. Use multimedia content
4. Talk to the reader
5. Don’t overload your magazines

As we said in the intro, it’s pretty difficult to go wrong with creating flipbooks if you have the right tool and a basic understanding of content production. But the points we’ve covered today should keep you safe from all but the most bizarre of problems with flipbook publishing. So no more excuses. Get out there and start publishing the kind of content your audience and marketing strategy have been waiting for.

The post Flipbook creation: 5 Mistakes to Avoid for beginners appeared first on acros.net.

Would I do this if search engines didn’t exist?”

If you apply this question to flip books, the answer would almost certainly be yes! Because not only do flipbooks make your content look quality, they attract readers and help you build an audience that converts.

Drive traffic to your website by sharing flipbooks

Digital flipbooks replicate marketing material you can produce in print form. Therefore they act as a stepping stone in your purchasing path and drive traffic towards the buy button.

But digital flipping books go several steps further than print editions are capable of. You can share flipbook catalogs, brochures and magazines etc on social media (Facebook, Youtube, etc.), email, on your own website and search engines thus reach a wider audience. Here is an example:

But because digital creations allow you to create as many copies of your marketing materials as you like for no extra cost, digital flipbooks are far less expense than it costs to produce the same marketing materials offline.

Promote your products in a variety of stunning visuals

Consumers are more receptive to online content that is visually engaging. Thanks to advanced graphic designs and high-definition screens, digital marketers have the tools to bring their products to life in full techni-color.

Flip books can be viewed on all devices. They are responsive and adapt to the resolution and aspect ratio.

But again, flipbooks have the cutting edge over any other publishing platform currently available in the online sphere. Not only do digital flipbooks have the same glossy look and feel of high-quality laser printers, you can also embed a variety of multimedia files like music, videos and an animation into their pages.

Just like print, but better

Let’s take a magazine format for example. They work in the same way as a print magazine, therefore you can dedicate an entire page to promote a product with eye-catching visuals and an advertising slogan.

The reader flips the page over like a real paper and can read an article about your product. Just as you find in a magazine article, the words are supported by engaging images that create a picture of your product in the mind of the prospect.

When the reader flips over to the next page, there is a video to watch. This video can either be the type of promotional ad you might watch on TV, a demonstration of your product describing the benefits of your products or customer testimonial interviews with your existing clients.

You could include two or more videos and provide different angles! The advertising options animated online books give you to increase sales are limitless. All you need to do is be creative.

Improve content by assessing analytics

Earlier flipbook software did not give marketers the option to assess the performance so it was impossible to know which content was engaging the audience and how long readers were spending in the flipbook.

Thanks to advancements in flipbook technology, it is possible to connect Google analytics to flip books so you can measure page views, the average time spent on a page, monitor clicks to see how readers are using your flipbook and more.

Performance analytics provide crucial information that help publishers improve marketing content and increase your chances of improving sales.

So not only are digital html5 flippingbooks visually engaging to your audience, marketers have the opportunity to continue improving content that excites your customers.

Now you know why I love flipping books

To be successful online and increase sales, businesses need to be visible online and drive traffic to your website with engaging content.

You also need a well planned purchasing path that excites your audience and compels them to buy your products and services.

Digital flipbooks allow you to do all this and more. And as flipbook technology improves, this forward-thinking publishing platform promises to get even better at helping marketers improve sales.

The post Flipbooks Can Help You Improve Your Sales – 3 Ways appeared first on acros.net.

How to create a wedding flipbook?

You can download a free version of a digital flipbook into a WordPress theme or straight to your computer. Furthermore, they are so easy to use you don’t need a great deal of technical know-how.

In actual fact, they are no more difficult that creating a Word document or PDF file – precisely because you create Word document and convert it into PDF file. Then you convert the PDF to a flipbook.

If you don’t already know, here’s how to convert a Word document to PDF.

Create new folder:

The process of creating a flipbook will depend on which software you choose, but most follow the same principles. You open the flipbook software, click Start, and select create a new folder.

Select theme:

When you create a new folder you are offered a selection of themes and templates to choose from. They are pretty cool, so it might take you a while to browse through and choose the one you like the most.

Design settings:

Most flipbooks either let you choose pre-programmed design settings or you can upload your own.

When making a flipbook wedding album you upload all the images and videos you want to include and arrange them how you like. If you have already done this in a PDF document, just upload the PDF.

Publish Flipbook

Once you have loaded all the content you want to include in your wedding flipbook, the final and most exciting step is to publish your end product and share it with your friends and family on social media.

And that’s it! Didn’t we tell you publishing a digital flipbook of your wedding memories is easy!

The post Wedding Flipbook – Preserve Your Memories In A Digital Flipbook appeared first on acros.net.

Here you can see an example interactive flipping book:

Before the emergence of mass content on the internet, readers got their fix from media publications such as magazines, newspapers and paperback books. Mainstream publications are written and edited by professionals that are skilled in their craft. The internet on the other hand is a free-for-all where anybody can publish content.

As a result the quality of reading material dropped. Consumers are not happy and demand better quality. And search engines agree! Here’s some background history for you.

Why flipbook content improves search engine visibility when you update PDF to flipbook?

Search engines like Google, Bing and Yahoo! spend millions of dollars updating and improving their algorithms. The reason for this is to improve the service they offer to end-users – which is to provide them with quality content and websites.

The problem for search engines is that creating quality content is not entirely in their control.

That is the responsibility of online publishers, mostly bloggers and businesses. In an effort to become more visible in search engines marketers have tried many tactics to manipulate search engine results. But in doing so, did not put as much effort into producing high-quality content.

As a result the internet was swamped with low quality content and internet users were not happy. So search engines had to take action.

High-quality content for the search engine when you update PDF to Flipbook

Google launched the deadly Panda and Penguin algorithms that wiped out businesses publishing “thin” and poorly written content. These websites were dropped down the rankings with no questions asked. Search engine algorithms are so sophisticated today that they challenge publishers to produce high-quality content. And it has worked.

The range of multimedia content we can now access on the web is far more engaging than ever before. Videos, infographs, images and animated graphics are all techniques used by content creators to engage readers. PDF documents have also become a popular tool for content creators. Tools such as Adobe and Foxit enable publishers to give their content more eye-catching appeal.

Creating documents in PDF and update PDF to Flipbook

Although creating documents in PDF can make the end product more appealing than a standard Microsoft Word document loaded onto a WordPress blog, they are not the most user-friendly. Creating content as a PDF is slow and difficult to edit, so the best option is to create content in Word or PowerPoint and transfer it across to the PDF afterward. Some of the latest versions of PDF files produce visual results that are more engaging for readers. But they still fall short of the impact flip books have on your audience.

Flipbook software takes PDF documents to the next level. Programmed with high-quality graphic designs, a flipbook imitates printed magazines, catalogs, and brochures in digital format. Content creators serious about engaging an audience and stealing the march on your competitors, have to plan ahead and consider the next evolution of content.

Flipping books are the future of publishing

As technology and devices get more sophisticated, the need to impress internet users becomes more challenging. Flip books resolve that problem easily because of how stunningly beautiful they look. Not only that, but they also offer an interactive experience to readers and because of the ability to embed multimedia content into the publishing platform, you can make your content diverse and interesting.

So it’s a no-brainer. Flipbooks are more appealing than PDF documents. And because free flipping books are essentially made from PDF files, it does not require much more work to convert content from a Word or Powerpoint document into a flipbook. Flipbook software is the next-generation of engaging content and has the potential to change the way we read online. There are exciting times ahead so jump on the wave early and enjoy the ride.

The post Update PDF To Flipbook – An Eye-Catching for the readers appeared first on acros.net.

What are the best Flipbook platforms?

It is not for me to say which flipbook platform you should use. The choice really comes down to preference, cost and usability. All the flipbook platforms offer something for everyone so shop around and see which software most suits your needs.

The most popular publishing platforms are Issuu and Joomag which are easy to use for marketers, animators and graphic designs. They deliver clean graphics and are easy to convert using a PDF.

For more information about different types of digital flipbook software check out this list of suggestions. 

What content can I make with flipbook software for a WordPress Flipbook?

Flipbooks are very versatile and allow publishers to create just about any type of content you want. Essentially the software exists so marketers can replicate print publications in digital format.

The types of content flipbooks are ideal for are:

• Online magazines
• Newspapers
• Catalogues
• Brochures
• White papers
• eBooks
• instruction manuals
• Tutorials
• School assignments

To get a feel for how flipbooks appear on screen take a look at these excellent examples.

WordPress Flipbook Plugins

WordPress would not be the same without its library of plugins. And thanks to a host of WordPress plugins for flipbooks, publishers can create magazines and marketing materials far more easily yet to greater effect.

PDF apps

One of the most incredible things about Flipbooks is how easy they are to make. The finished product looks so aesthetically pleasing and sophisticated, it appears as though a highly-skilled graphic designer spent weeks putting it together.

The reality is that anybody can upload content in a PDF file to a flipbook publishing platform in a matter of minutes. Create your content in Word or PowerPoint and convert it into an Adobe PDF file and your ready to go.

All you need to do is find a Flippingbook publishing platform that suits your needs. Ideally, you want software that is easy to use and supports rich media like audio and videos so you can make your content more diverse.

jQuery plugins

Another boon for publishers using flipbook is jQuery. For those of you that have not heard of jQuery, it is computer script that makes the magic happen. It is essentially a user-friendly JavaScript library that enables websites and apps to perform the way you want them to.

To pack more features into your flipbook, you can use jQuery as a quick-fix tool. But what is even easier than using the library is using jQuery plugins and there are plenty to choose from.

Web apps for mobile flipbooks

Flipping books need to be responsive as the majority of readers will use handheld devices to engage with the content.

Tablets and eReaders are the most likely devices, but the responsive capabilities of flipbook apps also mean smartphone users with 5-inch display screens can read flipbooks too.

To make sure your flipbook is suitable for a mobile audience use a web app that is specifically designed for creating responsive flipping books.  

How to make a Flipbook

Converting a PDF file into a flipbook is so easy it is hard to believe until you try it. But if you don’t believe me, check out this tutorial which describes how to create a flipbook.

We’ve even got an example of how to create flipbooks on Apple Mac too!

There is huge potential for the future of digital publishing and flipbooks are at the forefront of the content revolution.

With existing software that makes it easy to create WordPress flipbooks, the prospect of advanced technology will take publishing digital content to the next level. We are entering exciting times and flipbook software will change the way we access and interact with content in the very near future.

The post WordPress Flipbook – An Easy, Fast, and Free Possibility appeared first on acros.net.

Responsive technology for your jQuery flipbook

Flipbooks are responsive so that content is compatible with smaller screens on smartphones. Since the emergence of jQuery and HTML5, designers and publishers are finding new ways to create engaging content.

The software is also compatible with pre-existing PDF file formats. Content creators can still use the creative tools they are familiar with – Photoshop or even PowerPoint/Word – and convert the document into a PDF to upload into the flippingbook platform.

jQuery paved the way for developers to quickly create sophisticated user-interfaces that enable publishers to create content that looks like a real book or magazine. By taking advantages of HTML5 flipbooks, digital marketers can create visually stunning content.

The development of jQuery flipbook technology has seen the introduction of UI plugins that are compatible with JavaScript that turn your PDF documents into realistic digital magazines. These plugins are becoming more sophisticated and streamlined all the time, meaning flipbooks are going to look, feel and read better with every year that passes.

To get a feel for what jQuery flipbooks can achieve take a look at the video for inspiration.

The post jQuery Flipbook – Enhance your online content in minutes appeared first on acros.net.

Talk to the reader with your Flipbook Magazines

An effective way of communicating online is to write how you talk. Rather than trying to use long, sophisticated words, use simple, everyday words. Furthermore, present them on the page as you would if you were talking.

As you write, imagine the reader is sitting opposite you. In your head, or out loud, say want you want to tell them. Now write it down. It probably doesn’t read too well does it? So re-write it.

Now read the sentence out loud again. How does it sound? Does it sound natural and engaging? It probably sounds better than your first attempt. It will most definitely read better than the sentence you would have tried to write!

Give your writing rhythm

Writing with rhythm makes articles easier to read. A common mistake novice writers make is to overwrite sentences. To correct this, make better use of punctuation marks.

Punctuation helps to break up long sentences and can add emphasis to your meaning. A hyphen for example denotes a long pause – so is great to use when you want to drive home a point or make an additional comment.

The length of sentences should vary. Short sentences are best. Especially when reading online. But if you have too many bullet sentences in quick succession, it disrupts the fluency of the reader.

You can also replace the words and or but with a full-stop. This shortens unnecessarily long sentences and makes reading easier to digest. Practice writing out long-winded paragraphs, then break it down into three or four sentences.

Remove unnecessary words

Flipbooks have a dedicated space on which to publish. You, therefore, have to limit your word count so the piece fits in the space you have reserved. It is necessary to remove any unnecessary words.

A often overused word is “that”. Whenever you read a sentence with the word “that” in it, remove it and determine whether you actually need it. You will find that most of the time “that” could be left out.

Write first, edit later

Even professional writers procrastinate. In the time you waste trying to conjure up the perfect sentence in your head before you start writing, you could have written the first paragraph. If not more.

The truth of the matter is that first drafts always suck. It does not matter how good a writer you are, you will always improve what you have on the page when you run through your second draft.

Creating content for your business is time-consuming enough – especially when you have other more important chores. So save time thinking and just start writing. Starting is the hardest part of writing, but once you do you will find the words flow fluently.

And you can always – and always will – go back to the beginning and redraft your opening. Remember, that editing is the most important process of writing, not the actual writing.

Read through your work carefully, check for spelling mistakes and look for ways you can improve sentences so they read better.

Start sentences with And or But

Forget what you were taught at school. There is nothing wrong starting a sentence with And or But. It actually emphasises a specific point you want to make.

But not only that, this technique breaks up long-winded sentences and paragraphs. And when you are writing for online readers, it is not good practice to have bulky paragraphs that are difficult to digest.

Flipbook software is an amazing tool publisher can use to make web content look great. Filling the pages with well-written articles completes the quality user-experience search engines and internet users demand.

So learn how to write well and you will produce content your audience wants to read in your Flipbook Magazines.

The post Flipbook Magazines – Best Tips for Writing Stunning Content appeared first on acros.net.

Animation software for flipbooks

Flipbook animation software speeds up the process of designing and publishing. It is the reason why many established print magazines switched to digital in the first place. And there are plenty of computer animation products worth knowing about.

Thanks to HTML5 Flipbooks, PDF’s can be created into flipbook magazines in a matter of minutes. Adding animation empowers publishers to create interactive content users can engage with on multiple devices.

Software is available online and publishers have over a hundred options of customizing unique page-flipping content featuring cool animations.

The objective of any content marketing strategy is to improve usability and engage your audience that generates revenue. A successful online marketing campaign requires a process of turning browsers into buyers.

What types of flipbook animation are available?

Digital publishing makes accessing content from any device more convenient and entertaining. The explosion of content on a daily basis saturates the market and publishers are continuously challenged to attract readers before their rivals.

Savvy markets look to new solutions and creating visually stunning content is an emerging trend, particularly for mobile users. End-users want brief news items, digestible articles, videos and inspirational images.

The aesthetics of flipbooks are instantly eye-catching. The pages look and feel sleek; a virtual copy of any marketing item you can expect to find in a doctor’s waiting room. Only flipbooks have the potential to reach anybody that conducts a Google search….

…which is pretty much the entire world population:

By the time you read this article the figure for the world’s population will have increased substantially. That’s a big audience and it’s growing at a rapid rate.

The evolution of Flipbook technology has enabled developers to introduce new features that will have an incredible impact on all aspects of publishing.

There are many uses for animation in online content. You can create digital newsletters, magazines, newspapers, catalogues, brochures, guides, company whitepapers and eBooks all from the same digital publishing platform.

Artists and animators can show their work more easily whilst newspapers and magazines can reproduce the appearance of print publications in the digital space.

How can flipbook animation improve your online marketing content?

We have established how flipbook animations can improve the quality of your content and engage readers, but they also provide solutions which will benefit your overall online marketing campaign.

Flipbook software for animation enables publishers to distribute unlimited copies of their flipping book yet only pay a minimal fee. And animated features bring your pages to life with vibrant colors.

The aesthetics are immediately alluring so providing you can stimulate readers with your talk, the flipbook will handle the walk.

Consumers are more likely to subscribe to content that looks and acts the part. Deliver motivating content and you increase your chances of persuading customers to provide their personal details you can use to your advantage in the future.

Flipbooks technology allows animators to do what they want it to do in fewer steps than traditional platforms. As a result, flipbooks are an emerging trend.

Online publishers that take advantage of the latest advancements in flipbook animation technology will be the envy of their competitors.

Not only will you attract more customers now, you will also get a head start in understanding how the evolution of the flipbook technology and animation will develop in the future.

And that could lead to some mesmerizing flipbook creations.

Technology is on the brink of augmented reality after all.

The post Flipbook Animation – Stunning Visuals for Your Content Marketing Arsenal appeared first on acros.net.

Until the mass launch of the internet in the early to mid nineties, people relied on daily newspapers, monthly magazines and various books to learn what is happening in the world.

In modern times – and looking ahead at the future – the shift from print to screen appears to be a foregone conclusion. The capabilities of digital technology, fast internet connections, improved software and savvy devices have given consumers a choice.

And they are choosing the digital path.

Although some social forecasters predict printed books, magazines and newspapers will survive, look at the people around you and judge for yourself. Are they reading a printed page, or a digital screen?

It seems inevitable that the digital age will usher in online content. But how can publishers transfer the physical experience readers are accustomed to on to a handheld device or laptop?

The answer is: HTML5 Flipbooks

Digital magazine software

Flipbook technology allows publishers to convert PDF files into interactive content. The final result is a magazine that looks and feels like a print mag only in brighter colours and a convenient size and weight.

The online experience is merely transference of the offline experience – except it means buying and reading magazines becomes much more convenient for consumers.

Tablets and smartphones are light and easy to carry round. And more people in the world own a mobile device than there are people. They can buy your publication online from anywhere. That saves them time going to a store that stocks your magazine.

Furthermore, flipbook technology presents an opportunity for companies to collect consumer data they can later use to improve content marketing strategies.

Digital platforms also allow publishers to take content to the next level by including video. And because the wordpress flipbook can be turned into mobile apps, your content stays native without directing your audience away from your brand.

The number of content formats available in the digital landscape gives publishers the tools to produce a diverse range of content suitable for cross-media devices.

Switching from print to virtual page significantly reduces printing costs and gives you access to a lifetimes supply of unlimited copies.

So that should save a forest or three. Environmentalists will be happy.

The Evolution of digital flipbooks

When you hear the term “flipbook” mentioned, you may call to mind the motion picture flipbooks that tell a story by flicking through pages with pictures drawn on them.

Digital flipbooks are a modern extension of the original flipbooks. When they first appeared in 1868, they were known as Kineographs.

Almost thirty years later the idea experienced its first phase of evolution when Eadweard Muybridge and Thomas Edison collaborated to invent the kinetoscope, the first automated motion picture in history.

The idea of flipbooks has floated in the ether of collective consciousness for over 150 years. In that time, inventions were few and far between. But with the arrival of digital platforms, flipbook technology is on the verge of experiencing a rebirth.

The features and functionality of online platforms have improved at an exponential rate in the last half decade. And publishers have struggled to keep up.

Humans are creatures of habit and do not always adapt easily to change. Persuading readers to subscribe to digital magazines is arguably more difficult than inviting them to buy a print magazine off the shelf.

Replicating the look and feel of a print magazine on a high-definition screen makes the transition easier. The device may be different, but the layout and appearance is practically a mirror image of a book or magazine.

Interactive flipbooks on wordpress have the qualities that bring the spirit of original flipbooks into mainstream use. Consumer behaviour changes all the time, but it usually takes a long time for huge changes to occur.

Companies already understand the concept of content marketing which is why around 66% of companies are expected to increase their marketing spend by publishing better quality content.

Content marketing strategies are built on blog platforms. WordPress is the most popular as it is the easiest to use and customise. There are also more developers building plugins for WordPress than any other blog platform.

All the digital fingers point towards the need to publish fresh, new content that is eye-catching and engaging.

Furthermore, people are using mobile devices to access information and entertainment more than any other method.

Flipbook magazines built in WordPress are compatible with multiple devices and stimulate the brain in ways that give your audience a unique experience.

The future of wordpress flipbooks

Flipbook technology is flexible enough to create a host of content formats from flyers to books. Anything a print office can do, a digital publishing platform can do it for less cost and more output.

When flipbooks first made an appearance on wordpress, publishers struggled to create fluency with the interactive pages. The action appeared primitive and clumsy.

Technology improved slowly, but the arrival of HTML5 on top of pre-existing Flash infrastructure, flipbook pages turn smoothly and have a sophisticated feel. Yet the technology is largely unheard of.

Marthe Rana says, “There are still people who have never seen a digital flipbook, which speaks to the potential growth of this vital marketing tool.”

Fair enough, Rana is the sales and marketing manager of flipb, a digital marketing platform, but she makes a good point. Publishers can make flipbooks out of their marketing materials and send them to customers via email.

The culture of sharing content on social media networks also gives publishers a platform to reach a wider audience, raise brand awareness and monetize their content.

Flipbook technology will improve as other supporting digital technologies improve. Mark Zuckerburg has championed virtual and augmented reality (AR) and has already confirmed Facebook are working on solutions to develop AR technology so users can enjoy a virtual reality experience on social media networks.

The recently launched Oculus Rift headset – tipped to be the leader in AR experience – is destined to take the online user-experience to the next level.

Augmented reality technology is something we see in sci-fi movies like the interactive screens Tom Cruise flicks through in the 2002 film, Minority Report.

Is this how we will read books, magazines and other types of content in the future? When you consider the prospect of combining flipbook technology with AR, it seems to be the logical next step in the development of online content.

The benefits of flipbook in WordPress

Publishers are already familiar with using WordPress and uploading a flipbook into the publishing platform is so easy, users do not to be technically minded.

Companies can take advantage of flipbook technology to produce flexible content that is visually appealing in WordPress.

The costs publishers will save from reduced production costs are significant and companies can still earn additional revenue by selling advertising space on the pages of your flipbook.

Technology may be driving user-behaviour towards digital platforms to access content, but consumers are still comfortable with traditional formats. Flipbooks provide a digital experience without losing the qualities users are already accustomed to.

The good news is that digital publishing platforms which continue to evolve which means companies will continue to invent creative ways to engage their audience. For online users, the near future promises to be an exciting phase in the evolution of digital publishing.

The post Are You Ready For The Digital Revolution of WordPress Flipbooks? appeared first on acros.net.

The future of flipbooks

Modern readers are becoming more accustomed to digesting content on digital devices, but there is still a desire to “have that reassuring feel of a book in your hand and flick through the pages.

Augmented reality (AR) makes this proposition a near possibility. Your tablet will become everything a book or a magazine is. Well, everything but the smell. And possibly your weight – but your brain might fix that.

With AR technology primed to make a grand entrance into the digital arena, web content is preparing for a revolution.

And flipbooks are at the frontier. Imagine what it will be like to have the same reading experience on a computer screen that you have with a printed publication in your hand.

All the technology is there.

What is augmented reality?

AR is a cousin of virtual reality (VR), but the similarities they share are in the core of their program. Both VR and AR transfer real world situations into a digital experience.

To give you the most basic description Webopedia says augmented reality is:

VR and AR technology is already being experienced by gamers. Whilst the amazing experience and burst of emotion is there, the design is missing. To interact with the content, users have to wear headsets, gloves or goggles.

Google Glass will be the equivalent for consumers to access marketing AR. SMART TV’s and Wii already recognise motion gesture and 3D imaging will provide the visuals.

What more do you need?

Well, powerful algorithms need to be developed before AR will work. But since Facebook and Google have both invested heavily in the technology, we can expect an imminent arrival.

Improved 3D Imaging

The final piece of the flippingbook jigsaw is 3D imaging, a technology that was expected to transform cinema, but failed in public perception. Cinema mostly missed in efforts to immerse viewers with what was happening on the screen.

The Oculus Rift headset has taken a giant leap forward for mankind’s VR experience. Reviews in technology magazines are glowing and are a firm indication that AR will improve the 3D experience.

AR will bring the best out of 3D imaging and the combination with motion gesture will bring a true-to-life experience users feel emotionally. Flipbook software brings all the physical sensations of reading into a digital space in a virtual world.

The way we currently access content and used our digital devices is on the brink of exciting changes.

Flipbooks will be a big part of the future – so like Facebook and Google, companies should invest early so you understand how to best make it work when the technology is audience ready.

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